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Differentiate Your Brand and Amplify Your Message with Social Media Marketing and Advertising
We are in an age where more than 70% of consumers expect a brand to have a social media presence. But, not just any social media presence—consumers expect your brand to have a tailored, cohesive social media strategy.
Almost every business can benefit from social media marketing services. While most companies know they should be using social media to market their business, they don’t know what networks to invest in—Facebook, Instagram, Twitter, LinkedIn, etc.—or how much, and that’s where our social media management services step in. BossBee’s social media management and advertising services remove the complexity of social media for business owners and let you stick to what you know best—running your business!
COMPLETING A COMPETITOR ANALYSIS
- Completing a market analysis of your service areas and industry
- Finding local competitors currently outperforming you in audience size and engagement
- Analyzing content and messaging that performs well in your industry
CREATING ENGAGING ORGANIC SOCIAL CAMPAIGNS
- Researching content that has high engagement with your audience
- Posting and scheduling regular posts
- Monitoring engagement and interaction
CREATING DATA-DRIVEN PAID SOCIAL CAMPAIGNS
- Creating custom audiences to best target your company and brand
- Creating copy and imagery for high-performing social ads
- Split-testing ad copy
- Reporting and improving paid social ads
TRACKING YOUR SOCIAL CAMPAIGNS
- Tracking and optimizing your audience and reach
- Tracking and optimizing engagement rates
- Tracking and optimizing click-through-rate and leads
- Tracking and optimizing your ROI on paid social campaigns
MANAGING & MONITORING YOUR SOCIAL REPUTATION
- Monitoring social media reviews
- Monitoring social media feedback and sentiment
- Monitoring social engagement from campaigns
- Monitoring brand mentions and chatter across social platforms
AMPLIFYING YOUR EFFORTS WITH WEBSITE INTEGRATION
- Installation of social widgets on website
- Optional website social feed
- Adding social buttons like “Share on Facebook” or “Pin This” to website content
- And more!
